Friday, May 8, 2020
Students Should Read the MLA Handbook For Writers of Research Papers Sixth Edition
Students Should Read the MLA Handbook For Writers of Research Papers Sixth EditionAlthough it is not strictly required, students may wish to read the MLA Handbook for Writers of Research Papers Sixth Edition before writing their papers. This handbook contains everything that a student will need to know about the publication format, guidelines for revisions, format conventions, and styles for paragraphs, lists, and footnotes.The handbook can be purchased online. Students should follow the publisher's guidelines to order and pay for the handbook. This publication should be given due consideration and students will receive good value for their money.Students are advised to make each page of their paper one-sided, with the assigned numbers on the other side of the paper to keep track of their text. After finishing their first draft, students should read the introduction to the Handbook and make sure they have understood what it is about. It is then time to begin making changes to the pap er. The other sections of the Handbook will aid in completing the paper and instruct the writer on when to use certain terms.The fifth edition of the MLA Handbook for Writers of Research Papers offers a full range of tools for the writer, including suggestions for research for the dissertation, computerized editing, and providing advice for assessing research quality. The last section provides advice on revisions.Students are taught how to assess research as well as how to apply it to the argument they are making in their paper. The Handbook includes tips on using relevant sources to bolster their case.The sixth edition of the Handbook is available at most local bookstores. Students are encouraged to purchase the Handbook and then take a copy home with them to refer to as they write their paper.This brief overview of the publication should help students understand the main points of the publication. They should read the publication and be fully aware of the many different formats of the publication so that they do not encounter any issues or conflicts when editing their work.Students who have a copy of the Handbook are encouraged to study it and revise it as they read the publications in the field. The Handbook also encourages writers to speak with a professor who is writing a paper and discuss whether their work is persuasive enough to stand on its own. While doing this, it is important for students to be aware of MLA format conventions.
Topics For Synthesis Essay
Topics For Synthesis EssayThe most important components of a good dissertation are the topics for synthesis essay and the comments to accompany it. In fact, you will probably find it extremely hard to complete a well-structured and concise dissertation without writing at least a few topics for synthesis essay.The use of topics for synthesis is entirely up to you. It should serve as a model for your composition of the rest of the essay. A topic for synthesis can be written about anything that has significance in your discipline. It could even have an academic application such as helping to support the study of a particular theory or method of enquiry.The first thing you should try to do is to anticipate a logical question. It can often be very difficult to come up with a topic for synthesis without coming up with a strong analytical explanation of the topic you will be presenting. There are many websites that allow you to find out whether a topic for synthesis is relevant to your topi c. If it is, then you will probably be able to find out whether it is an interesting one or not. Similarly, if it is not relevant, then you may get to write about it instead.On the other hand, some topics for synthesis may need the assistance of a college-level professor. If you need to rely on a professor, you need to be careful that you find a college-level lecturer who understands the nature of topics for synthesis and may have an idea of how it should be presented in the academic paper. So many people write their topic for synthesis with an eye to making it interesting, but without understanding how the academic editor should go about interpreting it. You can actually trust your own judgment here, especially if you make sure that the topic of synthesis is about something that has some relevance to your subject.Most people tend to develop three main types of topics for synthesis essay: personal essay, research essay and journal writing. Some people include ideas from all these ca tegories in their topic for synthesis essay.If you do not believe that you can make up an interesting topic for synthesis on your own, you should look for suggestions of experienced authors on how to proceed. This can be done through research, but it would be a better approach to try and acquire some useful tips from a fellow student who has successfully completed a topic for synthesis essay.Another approach to write an interesting topic for synthesis is to write a personal essay. Many students have an issue with writing their topic for synthesis, as they feel that this tends to take up too much of their time. It is true that there are many people who do find it hard to write their topic for synthesis essays, but the right attitude and the right mindset can help you make it happen.After writing a personal essay, you should compare the work you have produced to a prospective dissertation. Look at how similar the two papers are. If they are not similar, then you may want to start thin king about a change in the topic for synthesis. If you can avoid such problems, then you should be very proud of yourself for producing a high quality and coherent topic for synthesis.
Wednesday, May 6, 2020
Stereotypes Exist Because They Are Grounded in Truth
Aleeza Safdar 2015-10-0106 SS-100 Writing and Communication Raazia Waseem November 18, 2011. Stereotypes exist because they are grounded in truth. Why hasnââ¬â¢t anyone ever seen a ââ¬Ëââ¬â¢white crowââ¬â¢Ã¢â¬â¢ flying under a ââ¬Ëââ¬â¢yellow skyââ¬â¢Ã¢â¬â¢? Why hasnââ¬â¢t someone ever experienced a ââ¬Ëââ¬â¢really hotââ¬â¢Ã¢â¬â¢ winter season? Indeed why hasnââ¬â¢t my best friend yet told me, how she was once a popular Hollywood star? Clearly, because their lies no truth in the statements that I have put forward. One cannot see a white crow, when the entire species is black; one cannot sweat when there is freezing cold; and , one cannot call oneself a rock star just because one wants to. There has to be fire somewhere if there is smoke; there has to be a foundation laid to raiseâ⬠¦show more contentâ⬠¦Saying that all the Asians are more intelligent than all the Americans or Australians would be absurd. As one or more particular Asian can of course be less smart than one or more particular American or Australian; however, judging through the majority of populace, Asians are br ainier. This stereotype too, originated and survived because it was based on truth. Saying that it originated from nowhere and that there is no factual evidence to support is quite off the wall. Another common but heavily opposed stereotype: teenagers are dangerous and difficult to manage-like the many others, originates from truth. A research held at the Oxtoby research centre in Kentucky, USA proved that as any individual approaches puberty, the gradual transition from childhood to adolescence and then to adulthood results in increased sensitivity especially in the age group from thirteen to nineteen. Thus there is a higher crime rate, greater chances of drug abuse and other such harmful activities when through this age. Though not all teens are completely unmanageable, and not all eventually turn into gangsters or wanted criminals, however several cases of terrifying incidences such as the felony assault of a Cortland man by two teens (Albert), a higher percentage of teens addicted to drugs and countless other examples portray the truth in the stereotype that is made regarding them. Indeed, once again it can be safely concluded that the stereotype grounded fromShow MoreRe latedEssay on Stereotypes are Grounded in Truth1109 Words à |à 5 Pagesand associate certain behaviors or traits with these groups. We have this urge to categorize because it makes us ââ¬Ëcognitively effectiveââ¬â¢. When we categorize, we no longer need to consider information about each member of the group; we assume that what holds true for some members must also be true for other members of the group. The act of categorizing human beings is known as stereotyping. The word stereotype has Greek roots; ââ¬Ëstereosââ¬â¢ meaning firm and ââ¬Ëtyposââ¬â¢ meaning impression hence, ââ¬ËFirm Impressionââ¬â¢Read MoreWhat Are Stereotypes? Essay1308 Words à |à 6 Pages Stereotypes are assumptions held about the characteristics of a particular group of people. These assumptions could be due to their race, culture, country, community and religion. Women are not as smart as men. Men are strong and do all the work. Americans are tolerant but arrogant. Girls are not good at sports. Black people are stronger than white people. Black people are criminals. Old folks are all very old fashioned. All blond women are dumb. Guys are messy and unclean. GirlsRead MoreStereotyping: A Phenomenon That Is Instigated Or Perpetually Within Us?1541 Words à |à 7 Pagesgoing on in which all the students are sitting in pairs. In the front middle row, a girl and a boy are sitting together. The boy is wearing a huge pair of black study glasses, an un-ironed dress shirt with khakis and has frizzy hair quite obviously because he has not brushed it. On the other hand, the girl is gorgeous looking with curly strawberry blonde hair, big blue eyes and clearly into fashion which is portrayed by her sensational dressing sense. Now what is the first thing that comes to oneââ¬â¢sRead MoreBreaking Stereotypes1137 Words à |à 5 Pageswe consider to be unarguable, which we laugh over; because no evidence exists that they have taken place. If a person infor med their friend, that they saw an alien shopping, or cats barking like dogs, the friend would recommend that they visit a psychiatrist and reconsider their claim. Hence with the above mentioned examples it can be said that: stereotypes exist because they are grounded in truth. Although people tend to argue that stereotypes are exaggerations and unfair generalizations, neverthelessRead MoreThe Prevelence and Influences of Stereotypes1741 Words à |à 7 Pagesexamples of stereotypes. Stereotypes-as one can conclude from the above sentences-are very broad generalizations targeted towards a group of individuals. They usually target minorities based on the habits and actions these minorities engage in. Even though many people find stereotypes to be funny, and some individuals will even argue that a class of stereotypes can be proven to be correct because of research, they are nonetheless morally degrading and therefore, are not grounded in truth because of lackRead MoreSocial Construct ion1306 Words à |à 6 Pagesconstruction, which is assumptions on based on reality, knowledge, and learning. Social construction has several factors that happen daily such as language, symbols, color, food, gestures, and people. Social construct may apply with language because certain sounds in languages have certain meanings when communicating. à This would suggest that language is a social construction created as a patterned system of communication. Reflecting our social context it follows that language is culturally.Read MoreRacial Stereotypes : The Black Men Are Good At Basketball1269 Words à |à 6 PagesTO SOCIOLOGY 1301 Racial Stereotypes Instructor: Dr. Chim O. Ahanotu Trinity Lawrence May 2, 2016 Ã¢â¬Æ' For as long as the world has existed, there have been a number of stereotypes labeled upon people all because of their race. A stereotype is an oversimplified image or idea of a particular type of person or thing. Racial stereotypes should not exist. We should not assume things about people that may not be true. I have a dream that racial stereotypes seize to exist. As an African AmericanRead MoreA Brief Argument Of Evolutionary Psychology By Putting Emphasis On Environment And Nurture1543 Words à |à 7 Pagescreate gender roles which are in turn prescribed as normal and appropriate behavior expected from a person of that particular gender. More radical versions of the social constructionist theory go as far as to argue that the behavioral differences that exist between men and women are entirely social conventions free of any biological or evolutional influence. Other versions of the theory also claim that there are multiple genders aside from the traditionally recognized male and female which is quite interestingRead MoreEssay about Stereotypes are not True1331 Words à |à 6 Pages ââ¬Å"Stereotypes exist because they are grounded in truth.â⬠Stereotypes are generalizations, based on false assumptions about a particular group of people. These judgments could be due to their race, ethnicity, gender, age or religion. However, in recent decades, the issue of stereotyping has come to the attention of the world community and it is slowly being branded as insensitive and racist. One of the most controversial stereotypes of the late twentieth and early twenty first century is the issueRead MoreMy Top Leadership Strength As Determined By The Survey1034 Words à |à 5 Pagesoccurrence to make decisions based off personal experiences? It gives an individual the aptitude to process scenarios they hadnââ¬â¢t seen and understand people in ways they hadnââ¬â¢t initially considered. It helps one focus on new ways to be more effective because. When we are encouraged from being an individual contributor to a leader with a perspective have conversations with various people and are asked to consider things in ways that we didnââ¬â¢t have to before. From my upbringing, club and academic experience
Marlin off the Morrow A Cuban Letter Written by Ernest...
ââ¬Å"Marlin off the Morrow: A Cuban Letterâ⬠, was published in the first issue of Esquire magazine in 1933, and written by Ernest Hemingway. The essay details the escapades of a Cuban fisherman dragged out to sea by marlin. By the time he was found, sharks had destroyed the manââ¬â¢s great catch.1 This essay is the basis for the story of the main character, Santiago, in Hemingwayââ¬â¢s novella, The Old Man and the Sea.1 Published almost twenty years later, in 1952, The Old Man and the Sea is considered a classic American novel. The story is deceivingly simple, involving an unlucky elderly fisherman, Santiago, who hasnt caught a fish in months. However, many aspects of the story tell of a much deeper message which transcends the years. Santiagoâ⬠¦show more contentâ⬠¦Ã¢â¬Å"ââ¬ËI am not religious,ââ¬â¢ he said. ââ¬ËBut I will say ten Our Fathers and ten Hail Marys that I should catch this fish, and I promise to make a pilgrimage to the Virgin de Cobr e if I catch him. That is a promise.ââ¬â¢Ã¢â¬ (Hemingway 48) Santiago had been exposed to the Catholic faith for long enough to be able to say Hail Marys and Our Fathers, but he had turned his back on this faith long ago, so he could only say them mechanically. ââ¬Å"Do not think about sin... I have no understanding of it and I am not sure that I believe in it. Do not think about sin... there are people who are paid to do it.â⬠(Hemingway 81) Santiago did not follow any religion, and regarded nature as his equal, a naturalist view. He was only ready to acknowledge God when he needed a favor. It is said that Pride comes before the fall. This is a key theme in The Old Man and the Sea. Whatever else he learned from his perilous adventure at sea, Santiago learned humility. In the beginning of the story, we meet Santiago, who, despite being unlucky, is an expert fisherman. Slightly prideful, but not arrogant he believes he can accomplish anything alone simply because he has experience and is persistent. ââ¬Å"ââ¬ËI may not be as strong as I think,ââ¬â¢ the old man said. ââ¬ËBut I know many tricks and I have resolution.ââ¬â¢Ã¢â¬ (Hemingway 14) It was this thinking that allowed Santiago to let the marlin drag him far out to sea. To a certain extent, Santiago was right. He defeated the
Social Resources Promotes Adaptation â⬠Free Samples to Students
Question: Discuss about the Social Resources Promotes Adaptation. Answer: Introduction: It has often been observed that the survivors of a natural disaster show signs of post-traumatic stress disorder. Disaster is defined as a sudden environmental change that affects a large mass of people. While it is not illogical to understand why do they reflect these signs, there are deep rooted psychological aspects to these behaviors, which present interesting case for scholars. In most of these cases, the survivors also manage to recover from these signs of PTSD. Background self-efficacy is one of the most important behavioral traits that help individuals to recover from the shock they obtain from a sudden natural disaster. Disaster strikes suddenly and completely unexpectedly, which makes the shock from them even more compound and particularly horrifying to those who are directly affected by them (Herman, 2015). Lives, and often behavioral patterns, change radically after natural disasters and in most cases, mind sets changes irreversibly. The factors that help the survivors to recover from the state of perpetual shock would be even more useful if in depth knowledge about those factors are gained, which would present handy insights regarding how to efficiently use those knowledge and factors to quicken up the recovery process. Self-efficacy is one such factor to help the survivors of natural disasters to recover quickly from their trauma (Hung, Wang Yarnal, 2016). Self-efficacy is broadly defined as an individuals ability, or perceived ability, which enables the person to achieve a desired outcome. Self-efficacy uses a persons actively adaptive coping strategies to recover from stress reactions. This lets the person not to submit to the internal stress, and even if the trauma is set, self-efficacy makes sure that coming out of that condition will gradually happen. Effectively adapting to traumatic situations or post-traumatic stress have many other components, which involve dynamic coping process as well as managing the original traumatic experience. Coping self-efficacy (CSE) refers to the perceived capability of an individual to manage both the internal and external demands which facilitate in the post-traumatic recovery. Positive self-efficacy is of paramount necessity in order to adapt to the traumatic experience, because it provides the individual with a sense of control over the entire situation boosting adaptive coping. The initial response that individuals show during the traumatic event is referred to as Acute Stress Response (ASR), which is defined as the emotional, physical and dissociative reaction during a traumatic event. ASR has been observed to be highly predictive in terms of the ability to recover from PTSD, and although there are a number of factors which contribute to the predictability of ASR, the factors which play an active role in mediating the ASR and psychological distress are unknown still. CSE is one such potential mediator, which evidently play an effective role. Perceptions and insights about the CSE helps to provide intervention plans that are used to bring an individual out of the terrible zone of post-traumatic stress caused by natural disasters (Abramson et al. 2015). CSE does not just help to recover from traumatic experiences due to natural disasters, but also helps individuals to cope with a myriad of other issues as well. Victims of childhood abuse, sexual abuse, terrorism attacks, physical injuries, natural calamity have all recognized CSE as one of the most important factor and tool to have helped them out of the traumatizing experience and lead a normal life once again. Despite these evidences, there have been very few studies which pertain to the correlation of natural disaster induced trauma and CSE, which make it difficult to comprehend the relationship between the two, let alone drawing concrete conclusions. CSE has shown to be a huge mediator between three factors of recovery process (optimistic lookout, social support and lost resources) and a deep rooted psychological distress. CSE is negatively correlated to distress level. Higher levels of coping self-efficacy among disaster survivors have shown results that have better post-trauma tic recovery rates. The relationship between CSE and post-traumatic stress reaction wears off over time: it has been observed to be much higher 3 to 6 months after the disaster than rates reflected three years after the occurrence of the disaster. But these initial times are crucial jump start the recovery process. Traumatic experiences alter otherwise normal behavioral and psychological traits. Studies have shown that exposure to traumatic events can also alter neuroticism traits as well. This result may yield results that can show that self-efficacy itself can change after being exposed to traumatic situations and may be inversely related to experiences of natural disaster. A high level of CSE in a post-disaster situation may act as a projection for a lower level of exposure to disaster. This means an already existing CSE may not always play a role in the recovery process from a distressed situation, rather, it may be the fact that the distress level is low itself in the first place. Higher the level of CSE, the lower are the levels of post-traumatic stress reactions. This means that PTSD shocks are easier to cope with if the CSE levels are high for an individual. A person with a high CSE will find it easier to come out of a post-traumatic stressful situation. People use methods and ways to obtain, maintain and protect the resources that help them to cope with post-disaster stress in a successful manner. Personality characteristics are the most visible and important thing that helps individuals who have been exposed to traumatic disasters to cope with the sudden shock and psychological stress that they are faced with. Exposure to natural disaster drastically alters the behavioral traits of humans. They experience sudden and radical mood changes after a natural shock. Self-coping efficacy is quite possible the only thing that can bring them back to a normal behavioral patter because it is their own perceptions about their own capabilities to overcome the trauma. If a person cannot fathom the idea that she or he can overcome the stress they experience, no one else can make them feel that way either. The level of distress can be directly or indirectly influenced by moderating the links between stress and potential psychopathology. Personality characteristics such as optimism, perceived self control, self-esteem all provide with the required personality traits that are needed to influence the stress levels and reverse the damages done by natural disasters. Self-efficacy highlights on the belief of an individual regarding his or her ability to overcome any stressful situation. However, an individual will be motivated through self-efficacy. Posttraumatic Stress Disorder or PTSD is the mental health issue that affects the mind of the people. In order to recover the effect PTSD that is occurred due to the natural disaster, self-efficacy is the best way for the individuals. According to the statistical data approx, 2 million people have been affected by the natural disaster in every year, which leads them to face mental stress due to loss of financial and other resources. CSE or coping self-efficacy allows the people to recover the effect of PTSD (Dahlgren et al., 2017). Disaster victims often face PTSD due to the loss of resources and such losses are often immediate. According to the Social Cognitive Theory or SCT that human being is self-reflective in nature and involve in a self-evaluating method to achieve their desired pursuits in terms of recovery of the resources that are lost due to the natural disaster (Tandfonline.com.ezproxy.lib.monash.edu.au, 2017). It has been received that Self-evaluation of the individuals arises from the coping abilities that influence psychological distress occurs from the disaster. However, loss of the resources leaves a negative impact on the perception of CSE. Hence, losses related to the natural disaster develops a pressure that leads the human being to show coping responses. Such coping responses are the part of self-efficacy that reduces the effects of such losses. According to the Conservation Of Resources or COR theory generally, the coping behavior of the individuals occur after such type of severe loss in t he natural disaster. Global self-efficacy reduces the psychological distress or PTSD. Low CSE is associated with the greater PTSD symptoms that occur from the natural disaster. However, CSE is crucial to tackle the emotion of the individuals. On the other hand, trauma-specific CSE is directly associated with the coping need during the psychological stress. Self-esteem enables the individuals to gain confidence; as a result, they are able to accept the loss. This will be effective to recover the psychological stress or PTSD. In the August 1999 earthquake occurs in Marmara that destroys many lives approx 18,000 people died in this disaster and the survivors were facing PTSD due to the severity of such disaster (Onlinelibrary.wiley.com.ezproxy.lib.monash.edu.au, 2017). Hence, COR theory is helpful for this condition to understand the coping behavior of the people in this particular situation. How to coping the stress can be identified by COR model. Application of the COR model enables the people to motivated that leads them to protect, retain and valued socially. Therefo re, they congruent the resources and achieve success by coping with the psychological stress. Self-efficacy enables the people to reduce the effect of loss and to maximize their resources under the critical environment. However, self-esteem and personal control help the individuals to cope with the stress by enhancing their confidence level. Therefore, through moderating the connection between the psychopathology and the stress PTSD can be reduced. Hence, it has been received that self-efficacy is a vital approach to minimize the effect of PTSD that usually occurs due to a natural disaster. Natural disasters like earthquakes, hurricanes, volcanic eruptions are uncontrollable, sudden and unpredictable. An individual with high self-esteem can much better cope with stress than a person who does not possess those qualities. Individuals with low self-control and self-esteem are prone to many psychological problems after experiencing natural disasters, depression being the most observed emotion observed in individuals who have experienced trauma (Ferreira Figley, 2015). Natural disasters cause a number of problems to humans, including loss of property, money, loss in the sense of a community and a massive loss of resources. These losses, in a combined and cumulative way, impacts humans in a significant way which causes them to experience post-traumatic stress. Even human induced calamity, like the Chernobyl disaster or the Bhopal gas leak in India, can have lasting and significant psychological impact on human behavior and mentality. The bigger issue with these human created disasters are that they adversely affect the environment, which in turn, may result in natural disasters themselves, making the whole process a cyclical pattern and a chain reaction is induced. Traumatic CSE is significantly and negatively related to worry and depression. Affirmation is one of the best ways to enhance self-efficacy. People with levels of personal resources show higher levels of CSE, which help to keep the distress levels at a lower range. Optimism and self-esteem are the two most important tenets of CSE, which mediates the links between general distress and personal resources. However, perceiving g a high threat level during the times of a disaster can make individuals vulnerable to thinking in an intrusive way and enhances the levels of general distress. But these aspects apparently do not have any effects on CSE. Self-efficacy can be the most important reason behind both developing a distressed mindset when exposed to a traumatic situation, as well as helping individuals, who have been suffering from post-traumatic distress, to come out of it. Optimism, self-control and self-esteem are the most influential in this aspect of recovery. Interestingly, it has been seen that individuals with a low level of CSE have intrusive thoughts even in situations with low threat levels (Paton Johnston, 2017). Humans keep continuously re-evaluating their abilities to cope with traumatic situations. Individuals who have a high level of CSE always try to turn situations with high threat levels into something more manageable. Their own self-esteem prompts them to take actions, which they think they can handle more efficiently. In a way, CSE does not only help individuals to cope with distress and natural disaster induced trauma, but it also helps them to take necessary actions that reduce the impact of the envi ronmental disasters in the first place. These steps help to be more mentally prepared even if there is a natural disaster. References Abramson, D. M., Grattan, L. M., Mayer, B., Colten, C. E., Arosemena, F. A., Bedimo-Rung, A., Lichtveld, M. (2015). The resilience activation framework: a conceptual model of how access to social resources promotes adaptation and rapid recovery in post-disaster settings.The journal of behavioral health services research,42(1), 42-57. Dahlgren, M. K., Laifer, L. M., VanElzakker, M. B., Offringa, R., Hughes, K. C., Staples-Bradley, L. K., ... Pitman, R. K. (2017). Diminished medial prefrontal cortex activation during the recollection of stressful events is an acquired characteristic of PTSD.Psychological Medicine, 1-13. Ferreira, R. J., Figley, C. R. (2015). Longer-term mental health needs of disaster survivors. InHandbook of public health in natural disasters: Nutrition, food, remediation and preparation(pp. 215-229). Wageningen Academic Publishers. Herman, J. L. (2015).Trauma and recovery: The aftermath of violence--from domestic abuse to political terror. Hachette UK. Hung, L. S., Wang, C., Yarnal, B. (2016). Vulnerability of families and households to natural hazards: A case study of storm surge flooding in Sarasota County, Florida.Applied geography,76, 184-197. Onlinelibrary.wiley.com.ezproxy.lib.monash.edu.au. (2017). Personal Resources, Coping Self-Efficacy, and QuakeExposure as Predictors of Psychological DistressFollowing the 1999 Earthquake in Turkey.Retrieved 10 October 2017, from https://onlinelibrary.wiley.com.ezproxy.lib.monash.edu.au/doi/10.1002/jts.20032/epdf Paton, D., Johnston, D. (2017).Disaster resilience: an integrated approach. Charles C Thomas Publisher. Tandfonline.com.ezproxy.lib.monash.edu.au. (2017).Conservation of resources and coping self-efficacy predicting distress following a natural disaster: A causal model analysis where the environment meets the mind. Retrieved 10 October 2017, from https://www.tandfonline.com.ezproxy.lib.monash.edu.au/doi/pdf/10.1080/10615809908248325?needAccess=true
Tuesday, May 5, 2020
Personality and Self Concept in Consumer Behavior
Question: Discuss about the Personality and Self Concept in Consumer Behavior. Answer: Introduction Individuals could express themselves in a number of ways. One such method is through the selection and the consumption of the goods, which could symbolize their personalities. This has led to what is regarded as the symbolic consumption, which is becoming nowadays the focus to the consumer behavior research (Huang, Hu and Zhang, 2013). The organization especially in the beauty care industry are aiming in understanding as well as catering to the consumer personalities. This case study focus on such a company called Lush, which has been successful in targeting their products as well as communication through use of personality. Why do you think Lush has been able to be successful in catering to consumers' personalities? Lush company has been committed in employing individual instead of the machines, they have been using the best ingredients, which are available and keep the products that are environmentally as well as socially friendly to the consumers. To cater for the personalities of the consumer the company first has been able to maintain the same personal, small business feel with the emphasis of listening and understanding the needs of the consumers (Kumar, Manrai and Manrai, 2017). The lush products have been perceived to smell good as well as look colourful. The consumers have associated their ideal self-image of looking more beautiful through the usage of the lush products. Nonetheless, their successful campaigns as well as the policies have been focussed more to the actual self therefore they should always aim at introducing something, which caters for more ideal self-image. Further, Lush Company has been able to cater on the personalities of the consumer through getting them involved in t heir campaigns. The consumers are always environmentally and socially conscious and they believe they have the ability to become involved in the campaign especially the animal testing or environmental harm. Lush has helped the consumers to get involved to such campaign, which leads to charge and to the news of orchestrating the controversies of the anti-animal testing campaign (Morhart, Malr, Guevremont, Girardin and Grohmann, 2015). Lastly, through catering on to the personality traits of the consumers, the brand have been able to develop on the personality of the consumers. This has often been linked to the traits, which are exhibited by the consumers in order to ensure that the consumers could relate to the brand. Lush brand personality illustration in the statement Yes, the lush brand has been illustrated to the statement. The statement reflects that Lush believes that their products are of high value, and they believe that the customer is always right. This clearly reflect some form of trustworthy and kind of a personality of the brand. Moreover, the statement also tells the consumer that the company is a business minded brand, although it is not like the other traditional companies since their beliefs are different. As a marketing professional, I would recommend the company to do the following if it want to grow in the cosmetic and toiletries industry. The beauty industry evolution is still going on and will continue to introduce innovations into our life, over the coming years. Lush company with their products they have changed the modern industry and individuals on the way they look, through influencing on their attitudes towards the use of the cosmetic and personal products. Lush company should use the brand slogan, which comes naturally t o the play. Brand is the emotion, which is behind one products (Schiffman, O'Cass, Paladino and Carlson, 2013). They have tried on their part but I think they could do more, to encourage the consumers to be part of the company. Having a memorable personality is essentially the key to making the brand to stick to the mind of the consumers (Janiszewski, Labroo and Rucker, 2016). The brand entails the look as well as the feel of the business, the moral standing as well as the physical appearance. Additionally, in a competitive cosmetic industry any company should aim at product positioning. Lush company has tried to position their product to every segment such as there are products for kids, mums, or even the old. Taking a marketing directive further through zeroing the core demographic as well as marketing would be an additional element to the company (Schiffman, O'Cass, Paladino and Carlson, 2013). The company should go further and identify who is buying each product of their cosmeti c line, which will be helpful to open the door to the highly effective segmented advertising. It is significant to think about the big picture projects that are going to have the large effects for the company, such as supply of the ingredients as well as materials. The company should focus on their impact what the customer want most (Janiszewski, Labroo and Rucker, 2016). Moreover, they should also introduce more of the simple environmental practices in the business each day in order to encourage environmental as well as social conscious to the consumers. Conclusion The brand personality traits, which are presented in the statement of the company, have personality, which matches to the self-image of the customer. The brand personality has been found to infuse on the products, as well as the communication of the company. The customer relates to the personality of the brand to an extent it brings differentiation of the company from the others. The company over the years aimed in offering of the personal services in order to create on their own brand, which the customer could associate with through the products they offer. References Huang, L., Hu, C. and Zhang, X., 2013. Consumer experience analysis: A case study of Apple Inc. from consumers' perspective in experience marketing. Janiszewski, C., Labroo, A.A. and Rucker, D.D., 2016. A tutorial in consumer research: Knowledge creation and knowledge appreciation in deductive-conceptual consumer research. Journal of Consumer Research, 43(2), pp.200-209. Kumar, B., Manrai, A.K. and Manrai, L.A., 2017. Purchasing behaviour for environmentally sustainable products: A conceptual framework and empirical study. Journal of Retailing and Consumer Services, 34, pp.1-9. Morhart, F., Malr, L., Guevremont, A., Girardin, F. and Grohmann, B., 2015. Brand authenticity: An integrative framework and measurement scale. Journal of Consumer Psychology, 25(2), pp.200-218. Schiffman, L., O'Cass, A., Paladino, A. and Carlson, J., 2013. Consumer behaviour. Pearson Higher Education AU.
Friday, April 17, 2020
How to Write an Accident Essay
How to Write an Accident EssayIf you're thinking about doing an accident essay, you're in luck! This article will show you the best ways to write an accident essay. You don't have to let that wrecking accident be your excuse for not writing, you can avoid it if you follow this advice. This can help you make sure you do write a good one.Accident essays can include a lot of things. It could be anything from an auto accident that was your fault to injury caused by someone else's negligence. It could be a car crash from a drunk driver. It could be a moped accident. Anything can be included in an accident essay.The first thing you need to decide is what you want to write about. There are some things that only happen occasionally that you might need to cover.Accident essay writing can be tricky because writing it is like playing with words. You need to get an idea in your head about what you're going to say. It might be easier if you start out with an accident and a victim. If you don't ha ve someone to write about, try doing it yourself, or you could hire a writer to do it for you.In order to make sure you do an accident essay well, you have to make sure you understand what it means. It is no joke when you do an accident essay because you will be giving your opinions about an accident that you experienced. It is serious business and you want to be careful with what you say.A common mistake people make when writing an accident essay is that they talk too much about what happened and they forget to add what caused the accident. You have to tell people exactly what happened. Give them everything you know so they can form their own opinion about what happened. They need to know if your friends were speeding when you got into an accident with them.Accident essay writing isn't easy. You may be nervous and even ashamed about writing this type of essay. If you feel that way, don't worry. Writing about an accident is difficult, but it doesn't have to be embarrassing.When you first start writing your essay, you can try just talking about how you felt in the accident. It will make you feel better and it will help you write the perfect accident essay. Your main goal when writing an accident essay is to write about the accident, not yourself.
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